Pengaruh Norma Subjektif, Persepsi Kontrol Perilaku, Pendidikan dan Sikap Kewirausahaan terhadap Minat Berwirausaha pada Mahasiswa Fakultas Ekonomi Bisnis dan Ilmu Sosial Universitas Perintis Indonesia

Yolanda Oktarina; Suharno Pawirosumanto

doi:10.47134/aaem.v1i3.213

Authors

Yolanda Oktarina Universitas Perintis Indonesia, Sumatera Barat, Indonesia
Suharno Pawirosumanto Universitas Putra Indonesia “YPTK”, Sumatera Barat, Indonesia

DOI:

https://doi.org/10.47134/aaem.v1i3.213

Keywords:

Norma Subjektif, Persepsi Kontrol Perilaku, Pendidikan Kewirausahaan, Sikap Kewirausahaan, Minat Berwirausaha

Abstract

Penelitian ini bertujuan untuk menguji dan menganalisis adanya pengaruh Norma Subjektif, Persepsi Kontrol Perilaku, Pendidikan dan Sikap Kewirausahaan Terhadap Minat Berwirausaha Mahasiswa Fakultas Ekonomi Bisnis dan Ilmu Sosial Universitas Perintis Indonesia. Penelitian ini menggunakan metode kuantitatif dengan pendekatan explanatory research. Adapun jumlah sampel sebanyak 130 responden, yang diambil dengan teknik accidental sampling melalui kuesioner di google form. Peneliti menggunakan teknik analisis regresi berganda dengan alat bantu SPSS 20.0. Hasil penelitian ini membuktikan bahwa variabel yang berpengaruh signifikan terhadap minat berwirausaha terjadi pada variabel norma subjektif, persepsi kontrol perilaku, dan sikap kewirausahaan. Sedangkan Pendidikan kewirausahaan tidak berpengaruh signifikan terhadap minat berwirausaha Mahasiswa Fakultas Ekonomi Bisnis dan Ilmu Sosial Universitas Perintis Indonesia. Implikasi manajerial dari hasil temuan terkait pada minat berwirausaha Mahasiswa Fakultas Ekonomi Bisnis dan Ilmu Sosial Universitas Perintis Indonesia sebagai objek penelitiannya. Individu lebih percaya diri jika mempunyai usaha sendiri dan mempunyai keyakinan dapat memulai usaha yang layak memperoleh nilai sangat baik. Oleh karena itu, Universitas Perintis Indonesia dapat membantu mahasiswa meningkatkan skill berwirausaha sehingga mahasiswa lebih percaya mampu menciptakan lapangan pekerjaan (job maker). Selain itu, Universitas Perintis Indonesia perlu mengadakan kegiatan Pendidikan pengembangan kewirausahaan yang berkesinambungan agar menumbuhkan jiwa dan semangat kewirausahaan.

This study aims to test and analyze the influence of Subjective Norms, Perceptions of Behavioral Control, Education and Entrepreneurial Attitudes on the Entrepreneurial Interest of Students of the Faculty of Economics, Business and Social Sciences, Perintis Indonesia University. This research uses quantitative methods with an explanatory research approach. The number of samples was 130 respondents, which were taken by accidental sampling technique through questionnaires on google form. Researchers used multiple regression analysis techniques with the SPSS 20.0 tool. The results of this study prove that variables that have a significant effect on entrepreneurial interest occur in variables of subjective norms, perceptions of behavioral control, and entrepreneurial attitudes. Meanwhile, entrepreneurship education does not significantly affect the entrepreneurial interest of students of the Faculty of Economics, Business and Social Sciences, Universitas Perintis Indonesia. Managerial implications of the findings related to the entrepreneurial interest of students of the Faculty of Economics, Business and Social Sciences, Universitas Perintis Indonesia as the object of their research. Individuals are more confident if they have their own business and have confidence that they can start a business that deserves very good grades. Therefore, Universitas Perintis Indonesia can help students improve entrepreneurial skills so that students are more confident in being able to create jobs (job makers). In addition, Universitas Perintis Indonesia needs to hold sustainable entrepreneurship development education activities to foster the spirit and spirit of entrepreneurship.

References

Aditia, Erwin, and Dkk. “Pengaruh Pendidikan Kewirausahaan, Dukungan Keluarga, Dan Motivasi Prestasi Terhadap Minat Berwirausaha.” E-Jrm Jurnal Riset Manajemen 11, no. 3 (2022).

ALİN, Liban Daud, and Esra DİL. “Determinants of Somali Student’s Entrepreneurial Intentions: The Case Study of University Students in Mogadishu 1.” Eskişehir Osmangazi Üniversitesi Sos Bilim Derg 23, no. 1 (2022): 130–42. https://doi.org/10.17494/ ogusbd.1092867.

Ammeer, M. A. (2022). A personal values view of international entrepreneurial intention. International Journal of Entrepreneurial Behaviour and Research, 28(3), 577–601. https://doi.org/10.1108/IJEBR-06-2021-0480

Cao, H. (2022). Entrepreneurship education-infiltrated computer-aided instruction system for college Music Majors using convolutional neural network. Frontiers in Psychology, 13. https://doi.org/10.3389/fpsyg.2022.900195

Chen, C. (2021). Behaviour recognition of pigs and cattle: Journey from computer vision to deep learning. Computers and Electronics in Agriculture, 187. https://doi.org/10.1016/j.compag.2021.106255

Darmansyah, Safriadi, Mega Mustikasari, Riah Sirajuddin,Muhammad Syukur, and Firdaus Suhaeb. “Pengaruh Pendidikan Kewirausahaan Dan Efikasi Diri Terhadap Minat Berwirausaha Siswa Di SMK Di Kabupaten Mamuju.” Cakrawala Repositori IMWI 5, no. 2 (2022): 148–53.

Fauchald, R. N. (2022). Utilisation of entrepreneurial experiences in student-driven mentoring processes. International Journal of Management Education, 20(2). https://doi.org/10.1016/j.ijme.2022.100651

Fitria, Nia Nurul, Heraeni Tanuatmodjo, and Kurjono. “Analisis Minat Berwirausaha Melalui Pembelajaran Kewirausahaan Dan Perceived Behavior Control.” Fineteach : Journal of Finance, Entrepreneurship, and Accounting Education Research 1, no. 1 (2022): 93–104. https://ejournal.upi.edu/index.php/fineteach/article/viewFile/4 8138/19564.

Fitriyah, Linda, Paradiman, and Arini Mustapita. “Pengaruh Ekspektasi Pendapatan, Pendidikan Kewirausahaan, Norma Subjektif, Dan Efikasi Diri Terhadap Minat Berwirausaha (Studi Pada Mahasiswa Universitas Islam Malang Angakatan 2018).” JRM PRODI MANAJEMEN 11, no. 20 (2022): 82–94.

GEI Report. “GEI_2019_Final-1.” Global Entrepreneurship Index 2019, 2019, 1–71. https://doi.org/10.13140/RG.2.2.17692.64641.

Halbusi, H. Al. (2022). Entrepreneurial passion, role models and self-perceived creativity as antecedents of e-entrepreneurial intention in an emerging Asian economy: The moderating effect of social media. Asia Pacific Journal of Management. https://doi.org/10.1007/s10490-022-09857-2

Hou, F. (2023). How does university-based entrepreneurship education facilitate the development of entrepreneurial Intention？Integrating passion- and competency-based perspectives. International Journal of Management Education, 21(2). https://doi.org/10.1016/j.ijme.2023.100798

Maydiantoro, Albet, Thoha Jaya Sampurna, Muhammad Basri, Yulianti, Margaretha Sinaga, and Suparman Arif. “Pengaruh Sikap Kewirausahaan, Norma Subjektif Dan Efikasi Diri Terhadap Niat Berwirausaha” 24 (2021): 1–12.

Passaro, Renato. “Can Universities Support The Entrepreneurial Intention? Putting Entrepreneurial Education Into Practice.”Journal of Entrepreneurship Education 24, no. 3 (2021).

Sabrina, Nabila, Abbas Mansyur, and Zulkifli. “Pengaruh Sikap, Motivasi Dan Lingkungan Keluarga Terhadap Minat Berwirausaha Pada Mahasiswa Administrasi Bisnis Kampus Pangkalan Asem Institut Stiami Angkatan 2017 - 2020.” Jurnal Administrasi Bisnis 2, no. 3 (2022): 25–31.

Sari, A. I. C., Karlina, E., & Rasam, F. “Peran Pendidikan Kewirausahaan Dan Motivasi Berwirausaha Dalam Menumbuhkan Sikap Mental Kewirausahaan Peserta Didik.” Research and Development Journal of Education 7, no. 2 (2021): 403–412.

Schultz, C. (2022). A Balanced Strategy for Entrepreneurship Education: Engaging Students by Using Multiple Course Modes in a Business Curriculum. Journal of Management Education, 46(2), 313–344. https://doi.org/10.1177/10525629211017958

Supriyanto, Agus. “Peran Nilai-Nilai Islami Dalam Kewirausahaan Untuk Menunjang Sebuah Kinerja Bisnis.” El -Hekam 7, no. 1(2022): 69. https://doi.org/10.31958/jeh.v7i1.6515

Yasir, N. (2021). Impact of environmental, social values and the consideration of future consequences for the development of a sustainable entrepreneurial intention. Sustainability (Switzerland), 13(5), 1–20. https://doi.org/10.3390/su13052648

Zai, and S. “Pengaruh Manajemen Waktu Dan Penggunaan Sosial Media Terhadap Minat Berwirausaha Mahasiswa Pendidikan Ekonomi Stambuk 2017 Fakultas Ekonomi Universitas Negeri Medan.” Universitas Negeri Medan, 2020.

Zheng, Q. (2021). Artificial intelligence performance in detecting tumor metastasis from medical radiology imaging: A systematic review and meta-analysis. EClinicalMedicine, 31. https://doi.org/10.1016/j.eclinm.2020.100669